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"I Need Some Palmolive," Loretta Remarks Upon Entering a Large

Question 15

Multiple Choice

"I need some Palmolive," Loretta remarks upon entering a large, unfamiliar discount store. "Excuse me. Could you point me to the dish liquid?" her friend asks a nearby sales associate. "Aisle 9, in household cleaners," the associate responds. Loretta referred to the _____ level in the concept hierarchy. Her friend referenced the _____ level. The associate identified the _____ level.


A) subordinate; superordinate; basic
B) superordinate; subordinate; basic
C) subordinate; basic; superordinate
D) superordinate; basic; subordinate

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