When accessing a database,marketers can use sensitivity analysis to ask ________ to determine how hypothetical changes in product or brand drivers can affect sales.
A)"what if" questions
B)results-oriented questions
C)data warehouse questions
D)internal data questions
E)buying behavior questions

Question

Quizplus · Accepted Answer

When accessing a database,marketers can use sensitivity analysis to ask "what if" questions to determine how hypothetical changes in product or brand drivers-the factors that influence the buying decisions of a household or organization-can affect sales.

When Accessing a Database,marketers Can Use Sensitivity Analysis to Ask