You receive a report that 68% of your target market has been exposed to your ad campaign during a given period of time. The information in the report relates to ________.
A) reach
B) frequency
C) impact
D) engagement
E) ad traffic

Question

Quizplus · Accepted Answer

The report is indicating the percentage of the target market that has been reached, or in other words, the reach of the ad campaign.

You Receive a Report That 68% of Your Target Market