Which of the following is an example of a multichannel distribution system?
A) Walmart locating to several countries
B) JC Penney's catalog and retail store sales
C) Avon's door-to-door distribution
D) Starbuck's location inside of book stores
E) a hotel providing guest privileges at a health spa across the street

Question

Quizplus · Accepted Answer

JC Penney's catalog and retail store sales involve the use of multiple distribution channels to reach customers, making it an example of a multichannel distribution system. The other options involve either expansion into new markets (A), direct selling (C), co-location (D), or partnerships (E), but do not necessarily involve multiple channels of distribution.

Which of the Following Is an Example of a Multichannel