When should product strategy focus on forecasting capacity requirements?
A) at the introduction stage of the product life cycle
B) at the growth stage of the product life cycle
C) at the maturity stage of the product life cycle
D) at the decline stage of the product life cycle
E) none of the above

Question

Quizplus · Accepted Answer

Forecasting capacity requirements should be a focus during the growth stage of the product life cycle because demand is increasing, and capacity needs to keep up with demand to ensure product availability for customers. In the introduction stage, there may be uncertainty about demand and capacity needs. In the maturity and decline stages, demand may be decreasing or leveling off, so capacity requirements may not be as critical.

When Should Product Strategy Focus on Forecasting Capacity Requirements