Which of the following is NOT a drawback of local marketing?
A) It can drive up manufacturing costs.
B) It can drive up marketing costs by reducing economies of scale.
C) It can create logistics problems.
D) A brand's overall image might be diluted through too much variation.
E) Supporting technologies are not cost-effective.
Correct Answer:
Verified
Q104: The move toward individual marketing mirrors the
Q105: _ marketing tailors brands and promotions to
Q106: When competitors use differentiated or concentrated marketing,_
Q107: Under what circumstances would local marketing likely
Q108: When food retailer,IGA,customises its merchandise store by
Q110: When choosing a target marketing strategy,many factors
Q111: When a company interacts one-on-one with large
Q112: Which of the segmentation strategies is most
Q113: It is considered socially irresponsible when the
Q114: Target marketing sometimes generates controversy and concern.Issues
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents