The ________ organizational format requires that a complete strategy and marketing program is developed and implemented for a specific brand.
A)functional
B)market management
C)geographic
D)product management
E)customer management

Question

Quizplus · Accepted Answer

The product management organizational format focuses specifically on developing and implementing a marketing program for a particular brand or product. This approach typically involves a cross-functional team dedicated to the success of that product or brand. The other options (functional, geographic, market management, customer management) do not necessarily focus specifically on one product or brand, and may involve different organizational structures or goals.

The ________ Organizational Format Requires That a Complete Strategy and Marketing