While marketers should be secure in their own convictions and traditions, ________ are required to appreciate the integrity and value of other ways of life and points of view.
A)standard of living and stage of economic development
B)production process and standards of measurement
C)open mind and absence of prejudice
D)degree of nationalism and economic community membership
E)fast food culture and slow food culture

Question

Quizplus · Accepted Answer

To appreciate the integrity and value of other ways of life and points of view, an open mind and absence of prejudice are required. This means that marketers should not only be secure in their own convictions and traditions but also be willing to understand and respect other cultures and perspectives. None of the other choices directly address the need for open-mindedness and lack of prejudice.

While Marketers Should Be Secure in Their Own Convictions and Traditions