Which of the following is NOT a main objective of business-to-business advertising?
A)create awareness
B)change attitudes
C)create sales leads
D)gain consumer acceptance
E)encourage repurchase

Question

Quizplus · Accepted Answer

Business-to-business advertising is focused on promoting products or services to other businesses or organizations, not consumers. Therefore, the objective of gaining consumer acceptance is not relevant to B2B advertising. The main objectives of B2B advertising are to create awareness, change attitudes, create sales leads, and encourage repurchase.

Which of the Following Is NOT a Main Objective of Business-To-Business