
Commuters using transit tend to be creatures of routine. As a result, an advantage of transit advertising is
A) high number of impressions on the target market
B) target market specificity
C) media environment is often crowded
D) large advertising space to work with
E) covers urban areas only
Correct Answer:
Verified
Q19: The primary advantage of backlit posters is
A)
Q20: In transit-shelter advertising, the colour reproduction is
A)
Q21: A seventy poster is located
A) in transit
Q22: Standard size specifications encourage cross-usage of various
Q23: When speaking of transit wraps, a mural
Q25: The cost efficiency for outdoor advertising improves
Q26: Unlike other out-of-home media, only interior cards
Q27: A transit shelter unit consists of
A) vertical
Q28: If transit shelters sold by CBS Outdoor
Q29: Media space is purchased on the basis
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