Choosing the right distribution channel for a service:
A)decreases the time that the service is available.
B)maximizes the time customers wait in a line.
C)increases the costs of providing the service.
D)adds to customer convenience.

Question

Quizplus · Accepted Answer

Choosing the right distribution channel for a service adds to customer convenience by making the service easily accessible to them. This will likely lead to increased usage and customer satisfaction, which can translate into higher profits for the service provider. Options A, B, and C are incorrect as they result in negative impacts on the availability, wait time, and cost of the service, respectively.

Choosing the Right Distribution Channel for a Service