The general principle of reinforcement states: behaviors that are reinforced will be retained; behaviors that are not reinforced will be extinguished.

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This principle is foundational in the field of behaviorism, particularly within the context of operant conditioning, where it is understood that reinforcing a behavior increases the likelihood of its recurrence, while lack of reinforcement leads to its diminishment or extinction.

The General Principle of Reinforcement States: Behaviors That Are Reinforced