The three basic uncorrelated dimensions which account for a large proportion of variances in the ratings of objects by the semantic differential method are
A) objective, subjective, and indifferent.
B) length, breadth, and width.
C) semantic, pragmatic, and syntactic.
D) cognition, perception, and meaning.
E) evaluation, potency, and activity.

Question

Quizplus · Accepted Answer

The three basic uncorrelated dimensions used in the semantic differential method are evaluation (good-bad), potency (strong-weak), and activity (active-passive). These dimensions are found to account for a large proportion of variances in the ratings of objects, concepts, and events.

The Three Basic Uncorrelated Dimensions Which Account for a Large