According to the 80-20 principle, a large proportion of total sales or profit is likely to come from a relatively small proportion of customers, products, or territories.

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The 80-20 principle, also known as the Pareto Principle, suggests that in many situations, roughly 80% of the effects come from 20% of the causes. In the context of sales or profit, this means that a majority of a company's business is often generated by a relatively small portion of its customers, products, or territories.

According to the 80-20 Principle, a Large Proportion of Total