What is the first stage of the consumer decision process?
A) Internal search
B) External search
C) Pre-Purchase Evaluation
D) Purchase
E) None of the above.

Name: What is the first stage of the consumer decision process? A) Internal search B) External search C) Pre-Purchase Evaluation D) Purchase E) None of the above.
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Question

Quizplus · Accepted Answer

The first stage of the consumer decision process is actually 'Problem Recognition,' which is not listed among the options provided.

What Is the First Stage of the Consumer Decision Process