Which of the following is not an example of using a "learned" attention-inducing stimulus?
A) A radio commercial that starts with the noise of a ringing telephone.
B) A television commercial that starts with the noise of a ringing doorbell.
C) A print ad with the bold headline, "Is FREE Cheap Enough?".
D) A piece of junk mail with the phrase "Pay to the order of" visible through the envelope's cellophane window.
E) All of the above are examples of using a "learned" attention-inducing stimulus.

Question

Quizplus · Accepted Answer

Each option (A through D) describes a scenario where a stimulus (e.g., a sound or phrase) that people have learned to respond to in daily life is used to grab attention in advertising. These stimuli are "learned" because they are associated with actions or reactions in everyday contexts (answering a phone or door, the allure of free items, or receiving money).

Which of the Following Is Not an Example of Using