Match each term with the correct statement below.
-a strategy for competing by targeting a specific and narrow segment of the market
A) internal analysis
B) external analysis
C) general environment
D) task environment
E) organizational mission
F) strategic goals
G) grand strategy
H) generic strategies
I) cost leadership
J) differentiation
K) focus

Question

Quizplus · Accepted Answer

Focus strategy involves targeting a specific, narrow segment of the market, distinguishing it from broader strategies that appeal to a wider audience.

Match Each Term with the Correct Statement Below