Which of the following is incorrect?
A) Customer satisfaction influences repeat buying.
B) Customer satisfaction shapes word-of-mouth communication.
C) Customer satisfaction influences consumers' price sensitivity.
D) Understanding post-consumption evaluations carries important implications for competitive strategy.
E) None of the above are incorrect.

Question

Quizplus · Accepted Answer

All the statements A through D are correct as they accurately describe the impact of customer satisfaction on various aspects of consumer behavior and business strategy. Customer satisfaction indeed influences repeat buying, shapes word-of-mouth communication, affects consumers' sensitivity to price, and understanding post-consumption evaluations is crucial for formulating competitive strategies.

Which of the Following Is Incorrect