_____ refer(s) to the physical attributes of a retail store, such as lighting, music tempo, fixtures, displays, colors, and odors.
A) Merchandise mix
B) Servicescape
C) Interior decor
D) Atmospherics

Question

Quizplus · Accepted Answer

Atmospherics refer to the physical attributes of a retail store, including lighting, music tempo, fixtures, displays, colors, and odors, which are used to create a specific atmosphere or mood.

_____ Refer(s) to the Physical Attributes of a Retail Store