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QVC, Inc Is the Envy of Many Direct Marketers and E-Commerce

Question 71

Multiple Choice

QVC, Inc. is the envy of many direct marketers and e-commerce retailers for all of the following reasons except


A) repeat purchases account for a large portion of their sales
B) almost all of the items shown sell out each day
C) shipping charges are never disputed
D) customers have a high level of trust in both the products being sold and the host presenting the merchandise

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