Blue ocean strategy is the simultaneous pursuit of both ______ and ______.
A) Control, profit
B) Growth, direct competition
C) Water conservation, profit
D) Differentiation, low cost

Question

Quizplus · Accepted Answer

Blue ocean strategy involves creating a unique market space (differentiation) and operating at a lower cost than competitors, thereby avoiding direct competition and fostering growth through innovation.

Blue Ocean Strategy Is the Simultaneous Pursuit of Both ______