A technique for preparing an effective sales messages is
A)presenting all the supporting evidence that is available.
B)making the requested action clear and simple.
C)avoiding the use of money-back guarantees that suggest the product may not be satisfactory.
D)requiring immediate response from the receiver.

Question

Quizplus · Accepted Answer

Making the requested action clear and simple ensures that the receiver understands what they need to do next, and helps to prevent confusion or hesitation. Presenting all the supporting evidence may overwhelm the receiver and may not be necessary or relevant in every situation. Avoiding the use of money-back guarantees can actually decrease credibility and trust in the product or service being sold. Requiring immediate response can create pressure and pushiness, which can turn off some customers.

A Technique for Preparing an Effective Sales Messages Is