The primary difficulty with rating scales is:
A) the complexity of the format
B) the ambiguity of the points along the scale
C) the limits of what can be rated
D) that researchers tend not to like to use them

Question

Quizplus · Accepted Answer

The ambiguity of the points along the scale is a primary difficulty because it can lead to inconsistent interpretations by different respondents, affecting the reliability and validity of the data collected.

The Primary Difficulty with Rating Scales Is