The management function that establishes and maintains mutually beneficial relationships between an organization and the various publics on whom its success depends is called
A) cyber civility.
B) public relations.
C) defusing.
D) active civility.
E) public advertising.

Question

Quizplus · Accepted Answer

Public relations has been defined as "the management function that establishes and maintains mutually beneficial relationships between an organization and the various publics on whom its success depends."

The Management Function That Establishes and Maintains Mutually Beneficial Relationships