Planning a survey involves 2 concurrent activities: one, Construction of the survey instrument and which is the second?
A) Selection of the sample
B) Selection of the survey mode
C) Coding of variables
D) Selection of the survey design
Correct Answer:
Verified
Q11: Media Research is related to
A)Primary-data collection
B)Secondary-data collection
C)Copy-testing
Q12: Market research is done to target:
A)Customers
B)Producers
C)Advertisements
D)None of
Q13: The most immediate step of market research
Q14: Which of the following best suits for
Q15: What is the full form for IRS?
A)Internal
Q17: Which of the following is not something
Q18: Research is which type of activity
A)Social
B)Political
C)Academic
D)Disciplined
Q19: Research is a:
A)Tool for delve deep in
Q20: Which of the following is the first
Q21: Which country after India has the highest
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