________ is a comprehensive approach for creating maintaining and expanding customer relationship.
A) stand-alone
B) customer relationship management
C) databse management
D) market research
Correct Answer:
Verified
Q13: E-marketing and online marketing is an example
Q14: _could be regarded as the "ultimate" Direct
Q15: Three approaches in Direct marketing are- Stand-alone,
Q16: The following are the decision variables in
Q17: One of the _of direct marketing is
Q19: One of the main benefits of a
Q20: Direct Marketing is more _ as compared
Q21: Which of the following aspects are of
Q22: Which of the following aspects are of
Q23: _ is the process of selling related,
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