A balanced supply chain segmentation approach requires the identification of reasonably sized groupings of customers that have _______________.
A)Similar requirements and expectations
B)Similar size and wants
C)Different desires and wants
D)None of the above.

Question

Quizplus · Accepted Answer

The development of a balanced supply chain segmentation approach requires the identification of reasonably sized groupings of customers that have similar requirements and expectations. Typical factors that are part of a segmentation analysis include buying relationships, order-taking and billing requirements, and ordering and delivery complexities.

A Balanced Supply Chain Segmentation Approach Requires the Identification of Reasonably