"Escalation of commitment" refers to a tendency for people to____________.
A) continue to invest in a losing course of action
B) change their minds
C) become better at rational decision making when repeated over time
D) examine each decision independently of those that have come before

Question

Quizplus · Accepted Answer

Escalation of commitment refers to the phenomenon where individuals or groups continue to invest time, money, or effort into a decision or action that is failing, rather than altering course. This is often due to a desire to not appear inconsistent, to justify previous investments, or due to optimism bias.

"Escalation of Commitment" Refers to a Tendency for People To____________