There is no need to conduct performance assessment of CRM efforts. Companies should concentrate on doing it well and the rest will take care of itself.
Correct Answer:
Verified
Q2: CRM applications have led to universal success
Q3: So far, research has shown that CRM
Q4: The biggest problem for CRM is its
Q5: One could think of CRM as uniting
Q6: CRM is basically marketing-department based.
Q8: Generally, CRM is technologically driven, or at
Q9: With SaaS, the database and applications are
Q10: Company touch points generally do not include
Q11: Customer Contact Centers handle incoming telephone calls,
Q12: Touchpoints are any point of contact that
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