An example of motivational data on a survey is
A) asking individuals to indicate how familiar they are with a particular brand of pizza
B) asking individuals to indicate how important a coupon would be in the purchase of pizza
C) asking individuals to indicate how often they use a coupon for purchasing pizza
D) asking individuals to indicate how likely they are to purchase a particular brand of pizza
Correct Answer:
Verified
Q117: An example of demographic and socioeconomic data
Q118: An example of attitude data on a
Q119: An example of psychographics and lifestyle data
Q120: An example of intention data on a
Q121: Intentions refer to
A) the anticipated future behavior
Q122: Attitudes refer to
A) the anticipated future behavior
Q123: Motivation refer to
A) the anticipated future behavior
Q124: Behavior refer to
A) the anticipated future behavior
Q126: An example of behavioral data on a
Q127: Drives, impulses and urges are terms used
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