A researcher studies the presence of the word "change" in political speeches. She is engaging in:
A) survey research
B) indexing
C) content analysis
D) recoding

Question

Quizplus · Accepted Answer

The researcher is analyzing the content of political speeches to identify the presence of a particular word, which is an example of content analysis. Survey research involves collecting data through structured interviews or questionnaires, indexing involves creating an organized system for categorizing information, and recoding involves transforming data from one form to another.

A Researcher Studies the Presence of the Word "Change" in Political