The self-perception processes posited by Daryl Bem are particularly likely to be invoked when
A) behavior is inconsistent with attitudes that are relatively vague.
B) behavior is inconsistent with attitudes that are highly resistant to persuasion attempts.
C) attitudes are inconsistent with behaviors that are valued by the culture in which one lives.
D) attitudes are inconsistent with behaviors that people rarely perform in everyday life.

Question

Quizplus · Accepted Answer

Self-perception processes are more likely to be invoked when behavior is not easily explained by existing attitudes. In this case, behavior is inconsistent with attitudes that are relatively vague, thus making it more likely that self-perception processes will be used to understand one's own behavior.

The Self-Perception Processes Posited by Daryl Bem Are Particularly Likely