A better understanding of consumer behavior through analytics leads to a(n):
A) decrease in demand.
B) assured increase in sales.
C) more effective pricing strategies.
D) poor customer satisfaction.

Question

Quizplus · Accepted Answer

A better understanding of consumer behavior through analytics leads to the better use of advertising budgets, more effective pricing strategies, improved forecasting of demand, improved product line management, and increased customer satisfaction and loyalty.

A Better Understanding of Consumer Behavior Through Analytics Leads to A(n)