All of the following are methods of segmenting consumer markets except:
A) geographic.
B) geodemographics.
C) distribution channel.
D) benefits.

Question

Quizplus · Accepted Answer

The three commonly used methods for segmenting consumer markets are geographic, demographic, and psychographic. Geodemographic segmentation is a combination of geographic and demographic segmentation. Benefits segmentation involves dividing the market based on the benefits that consumers seek from products or services. Distribution channel segmentation is not a commonly used method for segmenting consumer markets.

All of the Following Are Methods of Segmenting Consumer Markets