Which of the following is an advantage of licensing as an approach to internationalization?
A) Lack of competition
B) Extended profitability
C) Lesser uncertainty
D) Flexibility
E) Shared ownership

Question

Quizplus · Accepted Answer

A company may prefer to arrange for a foreign company to manufacture or market its products under a licensing agreement. Factors leading to this decision may include excessive transportation costs, government regulations, and home production costs.

Which of the Following Is an Advantage of Licensing as an Approach