Match
-Refers to the varied visual and verbal components seen in the ad.
A) Adaptive Design
B) Quick Response Codes
C) Banners
D) Mobile Augmented Reality
E) Mobile-In-App
F) Text Messages
G) Mobile Geofencing
H) Push Notifications
I) Native Advertising
J) Multimedia Messaging Service
K) Landing Page
L) Interstitials
M) Context
N) Interstitial Video Ads
O) Responsive Design
P) Outstream Video Ads
Q) Mobile Web Ads
R) Instream Pre-Roll Video Ads
S) Rich Media
T) Mobile Apps
Correct Answer:
Verified
Q8: Match
-A short mobile alert that is sent
Q9: Match
-Advertising that is not typically considered intrusive
Q10: Match
-This type of mobile advertising uses both
Q11: Match
-A single web page that opens after
Q12: Match
-A full-page rich media ad that loads
Q14: Match
-Full screen videos that pop up during
Q15: Match
-Mobile content that automatically reacts to changes
Q16: Match
-These ads are placed within content such
Q17: Match
-These types of ads are located in
Q18: Match
-These popular videos can play before, during
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