The differentiation strategy:
A) Was developed by Frederic Taylor.
B) Was popularized by Henri Fayol.
C) Is one of Michael Porter's competitive strategies.
D) Is K. D. Bowerman's "Strategy for Empowerment."

Question

Quizplus · Accepted Answer

The differentiation strategy is one of Michael Porter's competitive strategies, which involves creating a unique product or service that is perceived as valuable by customers and allows a company to differentiate itself from competitors. This differentiation can be based on factors such as design, quality, technology, or customer service. Neither Frederic Taylor, Henri Fayol, nor K. D. Bowerman are associated with the differentiation strategy.

The Differentiation Strategy