The opener for a sales message should be
A) provocative, humorous or entertaining, and medium length (5-10 lines).
B) stimulating, relevant, honest, and short (1-5 lines).
C) appealing, informative, persuasive, conversational, and medium length (5-10 lines).
D) entertaining or serious, focused, persuasive, and short (1-5 lines).

Question

Quizplus · Accepted Answer

The best opener for a sales message should be stimulating to grab the reader's attention, relevant to show that the message is worth reading, honest to build trust, and short to avoid being overwhelming. A 1-5 line opener is effective in achieving these goals.

The Opener for a Sales Message Should Be