Dalton and Elanor are preparing an initial coding scheme for an upcoming field observation of people's behaviors in shopping malls. When developing their coding scheme, all of the following statements are true, EXCEPT:
A) they should consider the setting in which their coding will take place
B) they should consider the behaviors that they expect to observe in that setting
C) they do not need to make sure that each category has a similar number of levels
D) they do not need to make sure their categorization system is moderately intensive

Question

Quizplus · Accepted Answer

It is not necessary to make sure that each category has a similar number of levels. The focus should be on developing categories that accurately capture the behaviors of interest in the setting being observed. The level of intensity needed will depend on the research question and the level of detail required in the data analysis.

Dalton and Elanor Are Preparing an Initial Coding Scheme for an Upcoming