Which of the following is not normally include in an IMC Plan:
A) Marketing objectives
B) Communication strategies
C) Financial statements
D) Sales forecasts
E) Budget recommendations

Question

Quizplus · Accepted Answer

Financial statements are typically not included in an Integrated Marketing Communications (IMC) Plan. IMC plans focus on marketing objectives, communication strategies, sales forecasts, and budget recommendations, rather than detailed financial statements.

Which of the Following Is Not Normally Include in an IMC