Which of these process steps is in the New Service Development (NSD) process but not included in the New Product Development (NPD) process?
A) Business Analysis
B) Marketing
C) Personnel training
D) Project authorization

Question

Quizplus · Accepted Answer

Personnel training is specific to the New Service Development (NSD) process because services often require direct interaction with customers, necessitating specific training for staff to deliver the new service effectively. This step is not typically highlighted in the New Product Development (NPD) process, which focuses more on the design, development, and manufacturing aspects of tangible goods.

Which of These Process Steps Is in the New Service