According to Neuendorf (2002), which of the following is NOT a step that a content analyst must complete to correctly conduct a content analysis?
A)theory and rationale
B)conceptualization
C)coding schemes
D)publication

Question

Quizplus · Accepted Answer

Publication is not a step in conducting content analysis as outlined by Neuendorf (2002). The steps involved in conducting a content analysis focus on preparation and analysis phases, such as developing a theory and rationale, conceptualizing variables, and creating coding schemes, rather than the dissemination of findings.

According to Neuendorf (2002), Which of the Following Is NOT