Which of the following is a challenge in which business marketers differ from the consumer marketers?
A) understanding deep customer needs in new ways
B) geographically concentrated buyers
C) identifying new opportunities for organic business growth
D) calculating better marketing performance and accountability metrics
E) competing and growing in global markets, particularly China

Question

Quizplus · Accepted Answer

Geographically concentrated buyers is a challenge that specifically applies to business marketers more than consumer marketers. Business marketers may struggle to reach a limited number of buyers who are located in specific locations, while consumer marketers have a wider audience to target.

Which of the Following Is a Challenge in Which Business