Which is not among the four distinct generic goals of Internet marketing?
A)Acquisition
B)Conversion
C)Mobile access

Question

Quizplus · Accepted Answer

The four distinct generic goals of Internet marketing are acquisition (getting new customers), conversion (turning visitors into customers), retention (encouraging repeat purchases), and advocacy (promoting the brand through word of mouth). Mobile access is not considered a distinct goal on its own, but rather a means of achieving these goals by optimizing the website for mobile devices.

Which Is Not Among the Four Distinct Generic Goals of Internet