All of the following are adopter groups EXCEPT
A) innovators.
B) laggards .
C) the early majority .
D) the late minority .
E) the early adopters .

Question

Quizplus · Accepted Answer

The adopter groups identified by Everett Rogers in his theory of Diffusion of Innovations include innovators, laggards, the early majority, and the early adopters. "The late minority" is not a recognized category in this model.

All of the Following Are Adopter Groups EXCEPT