In Wilson and Nesbitt's experiment, shoppers were asked to examine four pairs of silk stockings hanging on a rack, choose the highest quality pair, and explain their choice. Although the serial position of the stockings on the rack strongly influenced the shopper's choices, no shopper gave serial position as a subjective reason for his or her choice. Thus, the results of this experiment indicated that much of our thinking, like the shoppers, actually takes place in the part of the mind of which we are subjectively unaware and therefore not open to our introspection. This part of the mind is referred to as the
A)autokinetic level.
B)fluid intelligence.
C)cognitive unconscious.
D)dissociative state.

Question

Quizplus · Accepted Answer

The correct term for the part of the mind that operates beyond our subjective awareness, influencing our decisions and thoughts without our conscious introspection, is the "cognitive unconscious." This concept explains how people can make decisions or have preferences influenced by factors they are not consciously aware of, as demonstrated in Wilson and Nesbitt's experiment with the silk stockings.

In Wilson and Nesbitt's Experiment, Shoppers Were Asked to Examine