Which of the following is considered a stage of the new-product development process?
A) Automation
B) Media screening
C) Commercialization
D) Selective perception

Question

Quizplus · Accepted Answer

Commercialization is a stage in the new-product development process, where the product is introduced to the market and made available for purchase by consumers. A) Automation is not a stage in the new-product development process. B) Media screening is not a stage in the new-product development process. D) Selective perception refers to how consumers perceive and interpret information and is not a stage in the new-product development process.

Which of the Following Is Considered a Stage of the New-Product