The Internet can be referred to as a __________ medium because users determine which websites they view.
A)selective
B)discriminating
C)pull
D)push
E)monopolistic

Question

Quizplus · Accepted Answer

The term "pull medium" refers to media that relies on the wants and needs of the user to determine what content is viewed. The Internet is considered a pull medium because users intentionally select the websites they choose to visit, rather than being exposed to content pushed at them by mass media.

The Internet Can Be Referred to as a __________ Medium