Which of the following survey methods would be likely to result in a high probability of respondents misunderstanding questions?
A) Mall intercept interview
B) Door-to-door interview
C) Telephone interview
D) Mail survey

Question

Quizplus · Accepted Answer

Mail surveys often result in a higher probability of respondents misunderstanding questions because there is no interviewer present to provide clarifications or answer questions. Respondents must interpret the questions on their own, which can lead to misunderstandings.

Which of the Following Survey Methods Would Be Likely to Result