In Hofstede's framework for understanding value differences in national cultures, individualism-collectivism reflects the degree to which organizations emphasize competition and assertiveness versus interpersonal sensitivity and concerns for relationships.

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In Hofstede's framework, individualism-collectivism reflects the degree to which societies emphasize individual achievement and autonomy versus collective well-being and interdependence, not specifically how organizations emphasize competition versus relationships.

In Hofstede's Framework for Understanding Value Differences in National Cultures